New Arrivals

Think your hair is a lost cause? Meet damaged hair’s hero. K-PAK’s multi-action formulas feature megadoses of our revolutionary Bio-Advanced Peptid...

Think your hair is a lost cause? Meet damaged hair’s hero. K-PAK’s multi-action formulas feature megadoses of our revolutionary Bio-Advanced Peptid...

Joico K-PAK Revitaluxe Restorative Treatment has wonderful technology and benefits. Keratin Peptide Complex is a bio-advanced, patent-pending blen...

A powerful five-minute reconstructor that rebuilds and strengthens stressed, physically and/or chemically treated hair. Lost or depleted amino acid...

Joico K-Pak Intense Hydrator is an intensive treatment that works to restore moisture to overly dry, damaged hair. This seals the cuticle, impart...

Joico K-Pak Intense Hydrator is an intensive treatment that works to restore moisture to overly dry, damaged hair. This seals the cuticle, imparts ...

A powerful five-minute reconstructor that rebuilds and strengthens stressed, physically and/or chemically treated hair. Lost or depleted amino acid...

Joico K Pak professional cuticle sealer ph. neutralizer smooths and tightens the cuticle locks in curls and color and reduces ph. swelling to resto...

Think your hair is a lost cause? Meet damaged hair’s hero. K-PAK’s multi-action formulas feature megadoses of our revolutionary Bio-Advanced Peptid...

Think your hair is a lost cause? Meet damaged hair’s hero. K-PAK’s multi-action formulas feature megadoses of our revolutionary Bio-Advanced Peptid...

Having trouble keeping color vibrant and healthy looking? Put it on lockdown. K-PAK Color Therapy deeply locks in vibrancy and moisture while locki...

COLOR THERAPY Having trouble keeping color vibrant and healthy looking? Put it on lockdown. K-PAK Color Therapy deeply locks in vibrancy and moistu...

This professional quality chelator removes chlorine, which can turn blonde hair green, and leaves hair feeling moisturized and conditioned. Also ex...

Love bold, bright hair colors, but too shade-shy to commit? Now have your fun...no strings or damage attached! InstaTint comes on strong, deliverin...

Love bold, bright hair colors, but too shade-shy to commit? Now have your fun...no strings or damage attached! InstaTint comes on strong, deliverin...

You've styled with liquids, and you've probably styled with powders, but have you ever heard of a liquid styler that turns into a powder? Hair Shak...

Just one level of fade protection? Discover full coverage color insurance. Sulfate-free Color Endure keeps color true to hue with our triple-threat...

Just one level of fade protection? Discover full coverage color insurance. Sulfate-free Color Endure keeps color true to hue with our triple-threat...

Just one level of fade protection? Discover full coverage color insurance. Sulfate-free Color Endure keeps color true to hue with our triple-threat...

Just one level of fade protection? Discover full coverage color insurance. Sulfate-free Color Endure keeps color true to hue with our triple-threat...

Just one level of fade protection? Discover full coverage color insurance. Sulfate-free Color Endure keeps color true to hue with our triple-threat...

Just one level of fade protection? Discover full coverage color insurance. Sulfate-free Color Endure keeps color true to hue with our triple-threat...

Just one level of fade protection? Discover full coverage color insurance. Sulfate-free Color Endure keeps color true to hue with our triple-threat...